Monday, January 9, 2012
Do you love Ivory Soap or Body Wash? Ivory has been around for 132 years! Ivory is Proctor & Gamble's oldest and most beloved brands, and while consumers relish in the nostalgia and heritage of the of the product, it's time for a holistic reinvention of the brand as they work to touch and improve more consumers' lives in more parts of the world more completely.
Have you heard about the Soap Dish on Facebook? The Soap Dish is a light-hearted social community that offers women and outlet to share in the everyday humor and honesty of their lives in an unapologetic manner. The community lives on the Ivory Facebook Page and is a place where today's modern mom can come and dish - share opinions, ideas and maybe a little attitude on what it is that makes her life so complicated. As host of The Soap Dish, Melissa McCarthy invites Ivory fans and followers to join her in dishing about everyday topics ranging from motherhood, marriage and meatloaf to much more!
For this review I received 2-3 packs of Ivory bar soap, one Ivory Body Wash, one Ivory Aloe Body Wash and one Ivory Lavender Body Wash. I can remember using Ivory Soap when I was in grade school. I have always loved the smell of Ivory Soap and Body Wash. With all of the natural products out on the market, I hope Ivory will change the ingredients of their products, so they are all natural.
The Ivory Moms SurveyIn an effort to better understand today’s women and moms, the brand commissioned a national survey of 1,017 moms to uncover attitudes and insights surrounding the realities of her everyday life and role as wife, mother, daughter and more.
Not surprising, the results revealed quite a bit about today’s mom. For instance, 80 percent of moms surveyed feel that motherhood is more complicated today than it was for their own mothers 20 years ago. However, more than half (54 percent) say they’re balancing life as a mother better than their own mom did. Perhaps the secret to it all? 66 percent confessed to hiding in the bathroom for much needed “me” time.
The complete survey questions and results will be shared throughout the Soap Dish community, as Ivory encourages women to laugh, live and share their everyday issues with others.
To visit Ivory’s “Soap Dish” forum and dish with Melissa McCarthy and other moms on what complicates their lives, consumers can visit Ivory’s Facebook fanpage. To learn more about Ivory’s products and where they are available in your local area, visit Ivory on Facebook or on Twitter and YouTube.
A product sample was received for review. I was not paid in any form of cash for this posting. The opinions expressed are my own and were NOT influenced in any way.